Nintendo UK admits people don’t realise Wii U is new console, plans ambitious fight back

[zumnupy10]

orniletter said:

zumnupy10 said:
Why name the console WiiU to begin with ?

brand recognition It obviously didn´t work out...at all

It is actually not the first time Nintendo did this:

GameBoy -> GameBoy Advance

NES -> SNES

I remember reading about people who could distinct over 3DS of DS.