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I don't mind it (an in fact appreciate it) when it's done in an appropriate manner. Contemporary movie posters at an in-game theatre? Makes it feel more like it's happening right now. Same if there's an actual new car driveable in a racing or open-world game.

However, don't be advertising 2000 Mazdas in my far-future, alternate-world metropolis.



Could I trouble you for some maple syrup to go with the plate of roffles you just served up?

Tag, courtesy of fkusumot: "Why do most of the PS3 fanboys have avatars that looks totally pissed?"
"Ok, girl's trapped in the elevator, and the power's off.  I swear, if a zombie comes around the next corner..."