What will it take to get casual gamers to PS3? Is Blu-ray enough?

[Words Of Wisdom]

Stever89 said:

Words Of Wisdom said:
Games that appeal to your target market are what will attract buyers from your target market.

Wow that was deep. But you forgot something.

"Games that appeal to your target market are what will attract buyers from your target market unless they've already been attracted to a competitor."

Oh sorry, I missed the part that requires everyone to own one console and only one console.