^ Ah, sort of like how brand helped Nintendo beat Sony during the PS1/N64 era?
Would you're mom buy a PS3?
Of the 46 something million PS2's that were sold in Others, I would say that maybe 10 million really care which console they get, the other 36 million aren't loyal enough to care. Casuals FTW. And Nintendo has them, for all intents and purposes, locked.







