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The truth is that, unfortunately, most people buy Nintendo systems to play only Nintendo games. That's why we have many great third party releases on the system that sold only ~100k, and that's why most third-parties aren't releasing any games for it. DS's case was a different: third-party games actually sold more on it than on 3DS, and development costs were very, very low, so a studio could make profit selling only 100k copies of a game.