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The civilizations in Star Trek, well most of them, are far more advanced technologically than those in Star Wars.
If you know a bit about the expanded universe of Star Wars, you'd see that most technology was invented millenia before the era of the movies. The people there don't really know how everything actually works, and 90% of that technology is highly outdated. The most advanced piece of technology in Star Wars is probably the lightsaber. They don't have stuff like replicators, the holodeck (Star Wars has only very crude holograms), transporters and Warp drive in the way they can go everywhere anytime like in Star Trek. They do have more powerful weapons and ships in Star Wars though. Also, socially they're behind in Star Wars, though that may be caused by the fall of the Republic and the rise of the Empire.
I like both and yes I'd rather live in the Star Trek universe, but I still like Star Wars better 
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EDIT: Also, Jedi would win against the Borg though, I don't think you can assimilate the Force.
