| Heavenly_King said: I dont get, I though Iwata was Nintendo (all regions) CEO. I though that because he was the only dude in every video for all the devices they made in every region. And now he is NOA CEO?? So he has been demoted? |
Iwata is the President/CEO of Nintendo Company Ltd. The Directs were created to give the company a direct line of communication with the consumers to avoid PR leaks and stuff like that. Much of the information covered in the Directs is ubiquitous between the regions so there is no need to record several different versions with different people, he can speak English and subtitles can be added for other European languages. Each region has their own CEO in charge of operations for that region. They green light studio projects for review by the company, decide on marketing themselves, handle events, relations with third parties in said region and so on.
Iwata is keeping his overall position as head honcho, but will be ADDING the responsibility of being the CEO of NOA. This is a way of unifying the ideas of the divisions, mostly because there has been a severe disconnect between NCL and NOA in recent years.
