I'm going to go out on a limb here and say that I actually think they're a step in the right direction. Don't get me wrong - they're cheesy as hell, and I'm not a bit surprised that people here on the forum don't like them, but they're not intended for us. We all already know what the WiiU is and what it does. They're for the Walmart crowd; the uninformed parents and masses that need to be made aware of:
1. Nintendo has a new, more powerful console
2. Gamepad functionality details
3. Nintendo is unique and does things differently
In that respect I think that these are far better than those holiday abominations that they launched with. Regarding ads that appeal to you and I, that's where commercials for the individual games come in.
Now, if the Wonderful 101/Bayonetta 2/Wind Waker ads follow in the vein of these, then I'll kill myself...







