I'm not sure about the selling the controllers or the GC at a loss thing, which I doubt. But all the estimates I saw said the manufacturing cost alone for the Wii console was $160 due to taking the components and making them not only tiny but having them consume almost no power. Add WiiSports, remote, and nunchuk to that, then tack on shipping and retail costs, and they're probably still making a profit but not as much as you might think.







