Look, a casual gamer is gonna buy what? 2 or 3 times in the entire lifetime of the Wii?
If a casual gamer bought a PS3, then Sony would be sunk, because there's no way they would be able to break even with just 2-3 games sold for that sucker.
The advantage is that Nintendo makes money on the console, so that casual gamers don't hurt Nintendo's bottom line.
So this is kind of like Obama vs. Hillary. Perhaps Hillary has lots of friends with deep pockets that can donate the max amount to her compaign, but Obama has a bigger pool of people (casuals as it were) that will donate like 10 bucks a piece.
But Nintendo is hoping that even if 10% of those casuals start investing more in games (i.e buys 10 games for it), then that casual will turn into a hard core gamer. Even if that hard core gamer "moves on" to the PS3 or whatever, then that's one more hard core gamer on the market -- everyone benefits!
