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JoeTheBro said:

Yes there are. Why would you think added functionality=gimmick?

This is pure BS. A device is not judged a gimmick or not based on whether it's central or supportive, but intrinsically with regards to its value.

If it brings 0 value but is there to attract attention, it's a gimmick.

If not, it's not a gimmick.

Seriously this is getting very frustrating. A dictionary will serve well in the context of these overwhelming double-standards.