IMO Nintendo needs:
No less than an instant bundling of games with $299 system (Nintendo land and $50 credit for downloadable Nintendo published wii games), and a variety of bundled games with the $350 system (Nintendo land, Mario, $50 credit for download of Nintendo published wii games). Eat the loss on software for install base without lowering cost of system ASAP.
An offering of 3rd party 'players choice bundles' (partner with 3rd parties to make games exclusive in exchange for bundles and publishing/marketing arrangements) ASAP!!
More cross branding of family style games. Partner with 3rd parties to make a wide variety of games with mix of Nintendo branded characters and third party franchises (a la Mario sonic Olympics). Actually make this a branded thing. Like Nintendo characters escaping into other games or something! "angry birds Mario", "skylanders mario", etc whatever is popular and marketable.
Announce a 'mature line' brand for 'mature' players. Partner with developers to bring these types of games, no less than x2-3 a years should be released. All exclusive and bundled! Will help widen system base to include 'mature' players.
just some ideas...
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