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For the most part, cheap things always sell. Higher priced items are always left to the wealthy crowd. Think about it. PCs are less expensive than Macs and PCs have the larger marketshare. Wii sells more than PS3. Im sure Gap button downs sell better than Ben Sherman button downs. Sure you may get a little more for more money, but for most people, the cheaper way will get than just what they want. At least thats my opinion.  A cheaper prices yields a larger potential market.



Brian ZuckerGeneral PR Manager, VGChartzbzucker@vgchartz.com

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