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Third parties actually did pretty well with their sales of Wii software, contrary to popular belief. Mainly due to the cheaper development and publishing costs. Ubisoft, Activision, Sega and Capcom in particular did very well from sales of their Wii games.

Generally a publisher only needs to shift 250K units before starting to make a profit, PS3 and 360 titles you can double that figure at least. Have a look at how many Wii titles from third parties sold over 250K and how few PS3 and 360 titles sold over 500K. The difference is quite staggering the last time I checked it out. And that's titles with a decent budget, shovelware such as Anubis and Ninjabread Man probably netted a profit after 50K or so.

And you've also got to take into account how much cheaper Wii U development is going to be compared to PS4 and 720 development. Developers are getting tens of thousands of pounds worth of licences for free with every devkit. Free use of Greenhill's MULTI IDE, free licences for Autodesk and Havok middleware and free use of the Unity 4 engine. 10 devkits and you're probably saving around 200 grand that you'd have to fork out for when getting hold of 10 x PS4 or 720 devkits. Developers can't transfer their old PS3 and 360 licences they have to purchase new ones every gen.

You really don't need to worry about third party support this gen, you may even see the Wii U being the lead platform for multiplatform titles.