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The numbers are complete nonsense. Since they don't have breakdowns of the cost of R&D for 360 and PS3 they instead used the divisions numbers for the 2 years preceding the launch as the cost of R&D. So the PS3 made a profit from its R&D (actually the profit being made by PS2 and PSP) while 360 lost ~2.5billion dollars.

That in itself is ridiculous but they are not even consistant with their logic since they then put 100% of all R&D of the 720/PS4 towards the 360/PS3 as well since they count the two years proceding those consoles completely toward sthe 360/PS3. That's in addition to any other losses the divisions may be having (eg. 100% of Zune losses they consider to be 360 losses).