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TheLastStarFighter said:

Your point on US attach rates are valid, your point on attach rates going down is not. Some attach rates will go up from launch week, others down. You can be sure that Mario and NintendoLand will go down, as they are the first two games purchased by most people. When they are done with those, they may pick up a COD, an AC, a ZombiU perhaps. So those may go up as people buy more software. Then as the next wave of software hits, attach rates for all titles will most likely decline. I would expect lots of changes. However, I do feel that Black Ops being the 4th most popular title at launch should be considered a success. Unlike the 360 Launch, when there was almost no must-have software, this COD has some juggernaught competition. BlackOps is doing well, and it's dispelling the myth that people who buy a nintendo system won't buy a title like COD. THey'll buy it as long as it's not a crap version.

How can you say the 360 had no "must-have software" when Call of Duty 2 sold more than NSMBU despite having smaller hardware sales?  You can hardly hold it against the 360 that Call of Duty was the must have software.  Apparently even more must-have than Mario.  Not to mention numerous other games that had strong sales (four games over 100k).  The Wii U has an attach rate of 1.2, the 360 had 3.69 in its launch month.  You say Black Ops 2 had good sales because it landed as the fourth best selling game.  However the 360 had at least 8 games with more than double the sales of Black Ops 2.  (8th best selling game was Quake 4 with 57k sales)  If we go by VGC the 360 had 14 games that outsold BO2 WiiU.  Keep in mind all of this is with about 100k fewer hardware sales.

It wasn't just the 360 though.  The Wii sold 48k copies of CoD3 and the PS3 sold 24k.  This was before Call of Duty exploded and the PS3 had less than half the hardware sales of the Wii U.  So apparently not being a "crap version" seems to have hurt sales rather than helped.  The Wii after all had its "must-have" as well which did better than NSMBU, but still managed to sell more copies of Call of Duty.

I just don't see any way BO2 can be called a "success" or "doing well".