First off, I think the title is awesome! I adore that Bugs Bunny line, and use it occasionally in my speech (but sadly few people get the reference.)
But as I said in another thread. I could see Sony bring their "PlayStation' brand to PC/Xbox/Nintendo/the other ones coming hardware and leaving the manufacturing business. They could be a great third party, like Activision was when it started out on the Atari 2600.
It was sad and shocking a few years ago when I was shopping for TV and noticed that Samsung had a better picture than Sony's (and at a better price.) They used to be the defacto highest quality TV. They blew through so much money on the Blu-ray war that it really hurt the company.







