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RolStoppable said:
kowenicki said:

You can forget that projection.  That was prior to the launch and will have been based on MUCH helathier sales numbers.  The marketing alone going on for the Vita right no on TV in the UK for instance can in no way be satisfied by the meagre sales there.  Its bleeding cash, it has to be.

Sony is also running one or two spots over the course of both Sunday Night and Monday Night Football (NFL), those have to be expensive prime time slots in the USA. Sony is definitely advertising the Vita, whether it helps is another story.

They're advertising also here in Italy, both on football fields and on TV during those horrible sports programs broadcasted after football matches, where unbearable windbags endlessly blather about the matches and the football market, being paid for what old geezers always do for free in the bars. This too, though, makes more likely that Sony will keep on selling PSV, as the marketing money has been already paid, so stopping selling would mean losing it for nothing.



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