Sony to sell $1.9bn of conv bonds, stock down 10% in early trading.

[Chark]

fillet said:

Chark said:

fillet said:

Chark said:
With all this change and things going down with Sony it makes you wonder what Stringer was doing.

Do you still reccomend buying Sony stock Chark?

Yes if you're looking for a risk investment. I still see them turning around. I think they are a great company and I enjoy their stuff. When companies suffer like this suffer they either fall apart or make changes. Sony is making changes. They can rebound quite a bit considering how big the company is and how reduced their value is. A turnaround could yield strong returns a few years down the road. Maybe these bonds are the better option right now though? Can't say I'm familiar with it.

I'm not a stocks guy, I understand a little bit but I'm more intune with organization planning and recovery. I see a great deal of potential in the route Sony is going, but it won't be immediate. Short term might still be good for Sony though. The restructuring and reduction of various sectors is going to dramatically reduce expenditures and they could very well be on track to yield profits this year. Doing that alone will show the strength of the company help highlight its future goals for investors to start looking at them again. So either now or after Q3 posting would be a good time to jump in if Sony has a good holiday season. If you want more safety wait till next years Q2 to see how the reduced expenditures play out. If they don't go back into a slump then, there is a pretty good chance they are going to be successful. In the years following that Sony will be pushing new technologies and services that could be very profitable.

Risk investments are typically short term payoffs, where a possible increase in share price is illustrated and a vision is in place. Sony are like a country in Martial Law, nobody knows what's happening, nobody knows where it's going, nobody knows if the Sony of the future will be a different one in a positive or negative way. The situation is so complex and has so many determining factors it's nothing but a pure and unadulterated gamble to invest in them.

That's not high risk investment in the classic sense of stocks and shares high risk investments.

You're mixing up high risk investment with straight gambling.

I can't think of a company that would be more risky to invest in than Sony right now, you'd have to be barking mad to even consider it or have a massive disposable income.

Basically comes down to that Sony's value has been it's brand name in it's various products. That is very hard to measure these days, and they are involved in so many damn brands...where are they going. You'd have to be a psychic to know or even have the slightest grasp - wayyyyyy too many variables for even a professional to analyze with even the slightest feeling of being on the money.

Where's the market going? Where are consoles going? Where are tablets going? Where are TVs going? Where is imaging going? Where is the PUBLIC going?

Nobody knows, and even if they did have some good details on one or two of Sony's interested markets, what about the other 9999999.

Sony's future is one big mystery with zero chance for analysis and zero chance for making a sensible investment in.

It's not Bull market stuff for sure. It's bear market. Long term investments. Sony's stock is very low right now, a turn around will yield multiples but you'd have to sit on it.

I think you are looking at the Sony of last year or earlier. They are restructuring, reducing products, shrinking their workforce, focusing in on certain markets. You're view is outdated now. Sony has talked on where they're headed, made key investments that point towards potential outcomes. They are doing the things they should have done years ago. Your concerns are being addressed as we speak. Look ahead a little.

With that said, yes it is risky and Sony's past is shitting on them right now. Despite making proper changes they are feeling the backlash for their incompetence, but with the changes the pressure will ease up and if they reach profitablity investors and credit agencies will start looking at them again and see the difference. There is a momentum to financial markets, when agitated they will fall back easily. It's not until things slow down that the growth will stick. Until then Sony is doing what it should be doing, it is just on thin ice. They need to prove themselves to the majority in order to bounce back. The market isn't a predictor, it is reactionary. I'm predicting. The majority won't budge on prediction, they will react. It is only the few outliers who take risk and beat others to the market prospects.