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superchunk said:
crissindahouse said:

the bolded part, why exactly? why do people in africa know mario very good but not bugs bunny and more interesting, why do many know mickey mouse but not bugs bunny?


Mario and Mickey are marketed in pretty much anything Nintendo and Disney respectively. Bugs is only attached to Looney Tunes, now WB as whole and LT faded out in the 90's and only very recently started to make a comeback in the last couple of years.

Bugs and other LT characters have a significant gap of simply not being there. Whereas Disney and Nintendo have always been relevant.

in africa? i know they have disney channel in south africa but except for very few places in africa, why should people there know mario? and how do you know how they market disney characters in other countries.  as example i always felt like mickey mouse was not number one for disney in germany when i was interested in that 20 years ago but no clue how it was the generations before.