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ok, so your logic is that a new SKU can't be a 'price drop'

so i can launch a console today for $1000 that is a 100gb model of my product

then next month I discontinue that one and create a new sku for an 80gb model that I price at $500

that would NOT be a price drop by your logic

however, to the average consumer, it IS a price drop...the price dropped from 1000 to 500


originally the ps3 cost 600 for the most expensive model...the most expensive is now 500...that is a drop to consumers

originally the ps3 cost 500 for the cheapest model...the cheapest model is now 400...that is a drop to consumers

we can argue over semantics and spin it how we want all day long, but to the consumer, the ps3 is now cheaper to get into and is also cheaper to get the top model



Bets:Missed by 420k I bet leo-j vg$500 that wii will sell 31 million by 7/31/08.  Sorry, I don't think he has enough vg$ to make it with all of u that wish you could. Hit, with room to spare I bet kingofwale a 1-week ban that wii Americas ltd sales>360 Americas ltd sales as of the numbers for week ending 7/05/08 (using vgchartz homepage #s)

Predictions:

Wii will sell 18-20mil by 12/31/07  CHECKWii will sell 45mil+ WW by 12/31/08Wii will surpass PS2 sales WW by 11/17/11 (5yr anniversary)Wii Fit will hit 12mil sales in 2009MKWii+SSBB+Wii Fit+SMG > 50 mil sales by 2010 > gta4+mgs+gt5+ff13+haze+lbp