Actually, I've never seen a single Final Fantasy commercial in my entire life, not on the web in the form of those abbhorrent flash pop up's or on tv or even in magazines here. In that regard, games like Halo and Gears are massive attention whores like DMeisterJ is trying to point out.
They're American games with a very American marketing machine, basically spending more on ads than on the game itself (yes that is actually true).
I'm not picking sides here, but there's no reason to point and laugh at an excellent point just because its made by a user whose avatar does not agree with you.
There was a Gears commercial in every break here in tiny Norway and Gears Coke and Gears lunchboxes and headbands in game stores, and Halo had all the above only in much bigger amounts and with twice the bravure.
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