I think the 720 and PS4 will fail sales wise if there is no hook

[DirtyP2002]

You really need another hook?

The new Xbox 3 will feature:

- BluRay
- Kinect 2.0
- Netflix
- ESPN
- MLB
- NBA
- NHL
- Nickelodeon
- Paramount
- Live TV
- Sky
- CanalPlus
- BBC iPlayer
- Zune Video Store
- Xbox Music
- Facebook
- Twitter
- IGN
- Youtube
- HBO Go
- Youtube
- ZDF Mediathek
- HuluPlus
- LoveFilm
- MSNBC
- Fox
- Machinima
- Smartglass
- UFC


and that is just the confirmed stuff that is available already. Nintendo / Sony need to play catch-up here. I think being an entertainment hub becomes the real hook if you want to own the living room.