Lady Gaga Fame is a black perfume that sprays clear and becomes invisible once airborne; according to the Coty press release, it is the first perfume to utilize such technology. The bottle, designed by Gaga and photographer Nick Knight was described by Billboard magazine as "simple and unfussy" and "crowned with an edgy and alien-like gold cap". Two versions of the perfume will be released: a less expensive version will include a smaller bottle with a plastic cap, while a more expensive "premiere edition", known as Le Masterpiece, will include a larger bottle with a solid metal cap








