With the announcement that Nintendo is outsourcing the SSB IP to Namco Bandai it struck me what they are doing. Its really very clever. Nintendos problems have been this up to now,
1)They don't have third party developers
2) They don't have enough developers to create all the games they have demand for.
3) Third parties don't do well when competing with Nintendo first and second party content.
With all of these problem Nintendo came up with a risky solution which could solve all of them at once. They are outsourcing their most stable titles to third party developers and co-developing the titles with them. This solution
1)gets them third party developers
2) frees up development resources
3) gives third parties the unbeatable Nintendo IPs to work with so they are no longer competing with Nintendo, they are nintendo.... in a sense.
