kowenicki said:
outlawauron said:
sales2099 said:
BasilZero said:
sales2099 said: Hey, they ask the question that many a PS fan prefer to sweep under the rug. Now thats journalism! :) |
Yet the answer is so obvious? Price tag.
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But it begs the question: Why do it when it means losing?
Sony isnt a charity. They are in theory, in it to win.
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They're in it to make money, not to 'win' some arbitrary sales war. They usually go hand in hand, but due to the high losses at the start, Sony couldn't afford to lower the price of their machine in order to regain sales.
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So they failed on both counts.... PS3 will never be a profitable exercise for SCE and they dropped from 1st to 3rd... Not only that they didnt get the knock on HD sales in terms of TV's, Blu rays and associuated tech that they expected from the Blu-Ray Trojan Horse so Sony Corp suffered hugely.
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It's a sliding scale really. Where you sacrafice one to move along another to find some sort of equilibrium.
And how did Sony not benefit from BluRay? Keep in mind that their TVs only started to do poorly recently.