Vivendi selling Activision? What!?

[Fusioncode]

http://www.gametrailers.com/side-mission/2012/06/07/is-vivendi-looking-to-unload-activision-to-the-highest-bidder/

It seems that Vivendi might be selling off Activision because their other businesses aren't performing well. Here's an idea, rather than selling off the most profitable company in gaming, how about they sell off the ones that aren't making them money?