Microsoft Says Wii Owners Can 'Graduate' to Xbox 360

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smbu2000 said:

MikeB said:

grandmaster192 said:
Do you people even know what a gimmick is? It's not an insult, and it's required if one wishes for their console to have mass appeal.

"an ingenious or novel device, scheme, or stratagem, esp. one designed to attract attention or increase appeal."

Agreed, it could easily be considered a compliment.

You say that, but you don't list any of these under the definition of "gimmick"

- a concealed, usually devious aspect or feature of something, as a plan or deal: An offer that good must have a gimmick in it somewhere.

or

- In marketing language, a gimmick is a unique or quirky special feature that makes something "stand out" from its contemporaries. However, the special feature is typically thought to be of little relevance or use. Thus, a gimmick is a special feature for the sake of having a special feature.

In marketing, product gimmicks are sometimes considered mere novelties, and not really that relevant to the product's functioning, sometimes even earning negative connotations.

Major product features which are poorly designed become known as gimmicks to the product users.

 

It seems pretty obvious that he intended that remark to be negative towards the DS and figured that the "gimmick" would amount to little against the more worthwhile PSP...

On a related note, PSP software is in dire need of a gimmick.