Article: Digital vs. Retail: Five big publishers

[milkyjoe]

Slimebeast said:

milkyjoe said:

Slimebeast said:
Activision's revenue from digital I can understand because of how big WoW is, but EA I don't understand. KOTOR online is not that big.

EA offer a lot of DLC in their annual sports games like Tiger Woods/FIFA, and they publish Rock Band, which obviously has a hell of a lot of DLC.

But DLC is still tiny. DLC is only a fraction of the main game's price and not even all EA games have DLC. As a comparison you have lots of DLC from Take Two (Borderlands, LA Noire, Red Dead, GTA4, Bioshock 2) and Ubisoft  and yet their income from digital is tiny (around 10%). So what explains EA's high income from digital download? Facebook games?

They do also like to charge ridiculously high prices for digital versions of games (on PSN at least). Maybe some people have actually been foolish enough to buy Need for Speed for the equivalent of $75...