It would be interesting to see the split between digital game sales and DLC and online pass sales.
I would imagine that the retail revenue that the publisher gets is just a small share of $60 while the profit share on DLC is far greater.
Anyway there are 2 ways to speed things up. Either undercut the price of physical copies by a good margin or find a way to kill the 2nd hand market. It better be the first one.







