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What they could do is port a popular PS2/PS3 franchise and make a sequel exclusively for the Vita.  Just like Luigi's Mansion 2. 

If I had the choice between a 3DS or Wii U version of LM2, I'd take the Wii U version, but if it's a 3DS exclusivity, I don't really have the choice.  If GOW4 or U4 would be released exclusively for the Vita, and marketed as a full-fledged game sequel, maybe it would sell some hardware.

Sony don't want to take risks with the Vita.  If Sony would have released Kid Icarus, they would have released it on both PS3 and Vita.  Nintendo prefered developping the game for the 3DS and they made an exclusive experience unique to their console.  That's what Sony needs: unique games for the Vita, not only PS3 ports.