There's quite a few franchises on the bubble of reaching that level, alot of 5-6m franchises that with a boost could hit that 10m level. by the end of this gen I think the cods could be hitting 15m, so 10m would be more achievable than in the past.
Battlefield 4-bf3 looks like it could hit 7-8m lifetime, the next installment assuming its on ps3 has a very good chance of hitting 10m
Gta5-not much to say here it's a definite 10m maybe even a 15m.
AC3-it would have to double its previous entries numbers to get close but if any franchise is on the bubble of supreme popularity it's this one.
Uncharted- I believe if Sony wishes to continue this franchise to next gen they should bundle the uncharted trilogy edition with a lot of ps3s in its last year before the ps4. Not the ideal way to hit 10m but it's how Microsoft made halo so popular.
Resident evil 6- like AC it's definitely on the bubble while this next installment might not hit 10m it'll be very close. A definite 6m plus ,likely higher.
Gt5 should hit it in a year or two.
I'd like to see them bundle lbp as well once that game goes 3d (like super Mario galaxy etc) it'll be a lot bigger IMO
All stars battle royals is a wild card here I could see it struggle to do 1m I could also see it doing quite well and hitting smash bros level sales, not quite 10m but very well nonetheless .
Of course we have 2-3 more cods to pass 10m.
If I was Sony I would really try to push 1-2 franchises each gen, they pushed GT on ps2 and look what happened. This gen they should have focused on lbp and uncharted and turned those into 10m+ franchises with excessive marketing and bundles. Then next gen they would have had 3 huge bankable franchises. And they could bundle other IPs like killzone or GOW to grow their popularity next gen and so on.
