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amp316 said:

But the fanbase was buying a lot of games.  The problem was that they did not do A in your above statement.  They did the exact opposite and stopped making games for the system all together.

I have a question for you?  If the casual market can be captured so easily, then why is it that MS and Sony had such a hard time doing it this past generation?  

Sony is incompetent in that regard. M$ did a better job but came late to the party, yeat i helped them greatly in america. Also it wasnt just them, it was everybody else, the only thing they got left was shovelwere, and they cant keep releasing the same games in the  same console that casuals want without fatiguing the franchise. Casual arent that entitled to a franchise, too much of something in a certain time gap and you might lose them eventually.