To clarify confusion over the cost of the system. The $160 is just manufacturing and the only costs associated to individual sales are distribution and retail cut. Retail is usually, 15%? So for wifi vita, that's $37.50 making it just under $200. Add whatever distribution costs might be and you have the profit margin. Advertising, R&D, etc. are not part of this equation, those fall under the cost of development which have already been incurred, even advertising was probably under contract. Those costs can't be tied to individual sales. The profits made from current Vita sales are applied to the cost of development and Sony predicts they will not see returns for 3 years. I do not know if that 3 year mark is including accessary and software sales profit, it could very well be limited to hardware. Actual return on investment might come much sooner than 3 years if true.
Also the memory cards aren't triple price over SD, only twice. There are a few manufacturing cost differences from SD in the Vita cards but the profit margins are still high on those, but it is normal to see increased profit margins on internal memory so I don't know why people make this an issue as if it was different. If anything external provides the consumer with more freedom than internal. But it would be nice if they were cheaper wouldn't it?
Before the PS3 everyone was nice to me :(
