| NightDragon83 said: Launching at $250 is way too low and unnecessary. $299 is very competitive for the Wii U, even against the current gen HD consoles, as the "core" units still start at $200-$250, and most bundles or SKU's with larger HDDs still easily top $300. They're going to do well at launch no matter what so why bleed all that cash for nothing? This way they can rake in extra dough, while being able to gage the Wii U's success and momentum at the $299 price point. We know most likely the NextBox and PS4 will be around $399, so there'd be no need for Nintendo to drop the price of the Wii U below $300 anytime soon. |
I agree. $299 is a good sweet spot for a console launch. Design the hardware so that it will break even at that price point even with a modest sellthrough and you can either jump for joy if high volumes bring in big profits or discount the price later down the line and focus on software for profit. A race to the bottom usually fails to produce good value for anybody.

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