I disagree with all the talk of MS needing a price cut this year...
I really don't see the point of MS cutting the price just yet. The console is still selling really well. And the bundles MS are offering are amazing! In my opinion great bundles will sell more systems than a price cut. Ultimately games sells systems. MS unlike sony know this and take full advantage of it.
So in short, MS does not need to cut the price of the 360, especially not at E3. The increase in sales will be minimal, and the hit on profit could be quite big. Doesn't make much business sense to me at this point.
Perhaps next year when they start focusing on the 720 then they can start positioning 360 as a real budget console.







