logic56 said:
DirtyP2002 said:
logic56 said:
flagstaad said:
Galaki said:
Sony set themselves up to be seen as trying the loss-leader route. Of course, people are going to expect the same for PS4.
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The question now is, Can they afford it again? and what will happen to their sales if they don't?
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see Vita...
also going for a loss leading stragey does NOT mean you have to lose 250 dollars per-console, they can make a massively powerful console and only lose 25 dollars per console
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I think the only manufacturer that is financially able to build a very powerful console and sell it at a loss is MS. They could really piss on everyone's parade by selling a much more poweful console than the Wii U and the PS3 for the same price. Of course this is always a high-risk move and the content (mostly games :D) have to show that as well. Otherwise MS might get in the situation Sony was in this generation.
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uhh see Vita??
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What about the Vita? They are selling it at a loss and they are in huge financial trouble as a company. The Vita is also selling terribly right now, and Kaz had stated they would need to sell more than 70 million over it's lifetime in order for it to turn a profit after 3 years on the market.
The Vita is an example of what Sony is doing wrong as a business.