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jheco05 said:
Because the 360 is the only console that has no identity. It tries to copy the Playstation brand and then when Nintendo was a hit again, they try to copy them also. It's only popular in America and some few select markets. But Nintendo is well known worldwide by all type of gamers/gender and the Playstation brand (male gender) too...

I would say the PS3 is the console that doesn't have it's own identify.  The 360 has a hardcore identity, the Wii a casual one, the PS3 on the other hand seems to want to copy both (motion controls from Wii, Xbox Live from 360) and they always seems to be one step behind the 360 in everything they do.