endimion said: oh without saying that what ever happens.... Sony is far from winning in terms of benefit on that generation, that could mean two things.... the financial power they'll have to buy exclu, keep them and finance ad campaigns to boost the sales... and even the capacity of doing a new gen.... again everybody is talking about MS losing money on their entertainment dpt, but everybody tend to forget that it's a company that has increased their net profit in the past few years where sony had theirs declining, without saying that the net profit of both companies is not comparable, when it comes to money power Sony is a midget compare to MS i'm not trying to destroy your dreams crazy, I'm just pointing at facts that are not playing in favor of PS3.... they do have great exclu titles coming up but IMHO it's a drop in the see compare to all the negative points they have and they'll have to face.... adding it up all together Sony and PS3 are still running dead for now... |
Sony's net turnover was actually almost 40% larger last year than MS', and they had roughly the same net profits in 2006. Microsoft has a very narrow financial corridor compared to Sony because of the nature of their primary products; software.
The software market is very unstable and fluxuating, whilst the hardware market (which is what Sony primarly is) is a lot more stable. If the markets dip, MS could loose 1/4 of it's entire estimated net worth overnight, while sony has 13-14 divisions spread out over a heap of various goods and products. So, while MS' net worth looks staggering, they can't spend money like crazy because of it (like many seem too believe lately)! Their financial margins are of such a nature and size, that they in reality can't spend more than Sony, they've just chosen to allocate their funds in other areas and have made different priorities.
My fathers bussiness (carpenter workshop specializing in stairs and kitchens) is worth an estimated 15 million NOK. However, last years turnover was a little over 5 million NOK and the net profits post-tax were 700.000 NOK. The last figure is the one that sets the company's course overall, not the first. See?