EBWOP: Hey dahuman, as an example, here is a gimmick.
Imagine they sold this to kids with no blue spring-thingy. That would be a disgusting shameless gimmick.
With an appearance of utility, it serves absolutely none. Now compare that to the motion and pointer controls of the Wii...
You can't.
The power glove, hey that was a gimmick. It absolutely didn't work from what I remember. My friend had one and we couldn't even turn it on. And whenever I suggested we use it, I was always encouraged to shove it right back into the drawer.
With a semblance of utility, it served none. That's a gimmick.
The fact that Jack Tretton calls it a gimmick is understandable, the fact that you do is worthy of eternal facepalming. Congrats, you've unlocked an achievement.