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RolStoppable said:
happydolphin said:

The controller did not render competition irrelevant... circumstance (competition's own failures) did, and OKAY, I will concede, top-quality Nintendo entertainment SW as well. But that was not via revolutionary differentiation, it was via simple higher quality.

But your definition of Blue Ocean is still wrong. It's not that it renders competition obsolete, it's that it targets a segment where competition is inexistent, that's a Blue Ocean strategy. Neither the controller nor the software are such, other than Nintendo differentiated itself via SW quality, but not by targeting new audiences, but simply by being more compelling as a SW provider.

It's differentiation, not blue ocean. There's a huge diff between this and the Wii's strategy. Huge.

This is the definition of a revolution:

a sudden, complete or marked change in something

No console after the NES used a joystick anymore. Revolution: check.

I said "render competition irrelevant", not obsolete. Check this out. It's the book about the Blue Ocean Strategy and what's written on the cover? Exactly.

In that case, innovation may be a better word to use. (Plus, by that definition, the Wii is no revolution. People still use trad controls very much so).

If that's what blue ocean means, then it really didn't work for the Wii, and we're using a term I thus don't care about, as it is completely irrelevant to the discussion.

(However, I'm sure there's much more to Blue Ocean than you make it seem, and this author is presenting that aspect, and probably doesn't touch on the case where competitors continue to maintain their segment while the ex-competitor now treads in untouched waters.)