Why does Microsoft continue with the X360 in Japan?

[D-Joe]

justinian said:

Millenium said:
Because selling 1M consoles at $50 profit orso (loose numbers) is still 50 million profit (from 1 country!)

So let's make the question:

Why would you have abandoned 50 million dollars of profit for no good reason?

And like thehusbo wisely said, the market may change, and they might do better some day.

What profit?

Not if far more than $50m was spent in marketing and advertising the product.

I don't have the figures but it is no secret MS tried to buy Japan and they worth it at far more that 50m.

I agree however that the market may change. This is shaping up to be Asia's century and if you can't sell anything well there in the future you will be loosing out to those who can.

(China and) Japan are the world's top luxury goods buyers, MS knows this, that's why they keep at it. It is not only about now, it's about the future.

well MSKK have some crazy profit every year

http://www.weblio.jp/wkpja/content/%E3%83%9E%E3%82%A4%E3%82%AF%E3%83%AD%E3%82%BD%E3%83%95%E3%83%88_%E6%97%A5%E6%9C%AC%E3%81%AB%E3%81%8A%E3%81%91%E3%82%8B%E3%83%9E%E3%82%A4%E3%82%AF%E3%83%AD%E3%82%BD%E3%83%95%E3%83%88