badgenome on 25 February 2012
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JGarret said: The one thing that's completely different between the Eastern publisher and Western publisher is the budget. I’ve made more than 30 games, and if you put a little bit more [money] into the one I’m making now, Devil’s Third, I could make all of the 30 games I made before. That’s the big difference. The budget you use for the promotion is completely different too. Those are the biggest differences.
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I guess that explains why so many Japanese developers are okay with five digit sales figures, and so many Western devs consider hundreds of thousands sold to be a flop.
