The thing is, mass market success is only relative to the competition and is generally temporary as the mass market are fickle and will move on when the new "in thing", hits the block or market saturation occurs. It has happened twice in the past 10 years in the game industry alone. The PS1/PS2 mass market is the same market the DS and Wii took over, and that same mass market are those Iphone adopters. The only question is, who and what is next.







