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Machiavellian on 19 January 2012
| kowenicki said: Ohhh look. Interesting fact in the accounts for E&D division. Sales and marketing expenses increased $94 million or 27%, So last year this quarter... sales and marketing costs were around $350m for the whole division... including kinect, 360 and all else. So can we never mention the $500m for kinect alone for holiday alone again please. I thank you. |
The 500m was a budget for advertising not actualy money spent. I use to argue this fact all of the time but of course people only want to understand their own limited comprehension. Even today people refer to the budget as if MS spent all of the money in one day and not that this was a budget set aside for the whole year.
