FishyJoe on 22 January 2008
What happens if this rumor is false? Anyone that heard the rumor probably hasn't purchased a PS3 and will be more hesitant to do so. Sony has conditioned the consumer to expect price cuts, so these types of rumors are easily spread. The bigger the rumor becomes, fewer people will buy PS3s. This is why you don't constantly cut prices, because the consumer will wait til the next price cut before buying.
