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Adinnieken on 03 January 2012
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JazzyJeez said:
Adinnieken said:
I don't think people realize that even if at the end of this week VGChartz number suggest that the PlayStation 3 comes out on top in World-Wide sales, it loses. It does so for two reasons.

1. As per Sony's quarterly financial statement, Sony was taking a loss on each PS3 sale due to the price cut. If they were losing money with a $50 price cut, then you can be darn sure they were losing their shirts with the $100 price cut for Black Friday and any specials they offered. Sony is losing money, now not only with the PS3 but with the PS Vita as well.

2. Microsoft has been gaining sales and market share without the investments that Sony has had to make. Sony's investments in exclusives haven't resulted in any considerable sales or market share improvements. It gained more market share from FIFA 12 than all of it's exclusives combined.

If Sony comes out on top it'll just mean a hollow victory. Especially if the Xbox 360 continues to sell well in North America and sales increase in Europe.

You seriously believe that Microsoft haven't made similar investments that Sony had to make? 

I think Microsoft's investments have resulted in console sales, not simply software sales.