I enjoy and appreciate the 'Michael' commercial. It's a gripping piece of art.
But I think it does little to appeal to new customers. It seems like fan art made for fans. It makes you feel great if you know what the characters are and what they are referring too. Otherwise it seems like the old multi movie Netflix commercial (and who would want to be associated with that company’sl will) or something strange like perfume. If you just listen it doesn't tell you what it is or what to buy. I know that's the idea, but it seems too artsy to have it's message clear to new buyers.
The God of War commercials, make me go ya! I want to buy that game.







