Numbers That MS Needs To Pull To Tie The PS3 For 2011. And Why I Think It Is Now Impossible.

[drkohler]

sales2099 said:

lol like Sony never changed its agenda.....

At least MS is making a decent profit and at least holding its own without a price cut

Here's the thing that is puzzling to me:

MS sold 960'000 Boxes last week. Most of these boxes were price reduced, essentially selling at zero shop markup. Most were sold with $50/$100 vouchers. So let's assume an average of $50 voucher per Box, that makes roughly $50mio _somebody_ has lost last week. I really can't figure out why losing so much money is sane business practise? Those 800'000 sold boxes on bf may sound incredible, but it is simply 800'000 boxes NOT sold (at a profit) around Chritsmas..

And please stop that silly "no pricecut" argument. USA =/= TheWorld. Over here, XBoxes have always been (considerably) cheaper than PS3s (and Kinect has just seen its fourth price cut in a year...)