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DirtyP2002 said:
this whole marketing cost argument is so stupid.
A lot of people here are just pissed that MS does something they wish Sony would do.

Infact they are spending just as much, but not in a efficient way. Do you think the mainsponsorship of the UEFA Champions League is for free?

And who cares as long as it works out? Even though they spent 1billion USD on Kinect and WP7 marketing, they still reported 1.36billion USD profit.

the argument by some about userbase versus sales ( in relation to this article at least ) is no less stupid and yet you aren't butthurt about that